This years Big Brother series is expected to be dedicated to its late housemate, Jade Goody.

Jade died in the early hours of this morning and the Channel 4 reality TV show is expected to host a tribute to her when it returns this May.

An insider told the News Of The World: “Jade was Big Brother. She completely embodied the show.

“This series is a milestone for the show, reaching the decade, so it will be made in tribute to Jade. The series is dedicated to her.”

The programme’s host Davina McCall is expected to say a few words about Jade followed by a video montage of her best moments.

The Big Brother source added: “We have all looked on in horror at what was happening to [Jade] after she became ill. Our biggest star, our only real star, faded in front of our eyes.

“We cannot deny Jade’s importance to Big Brother and we definitely can’t deny how much she meant to our viewers. They genuinely loved her and so did we.”