For this week’s shopping task housemates must fight all their natural instincts and Ignore the Obvious. For the next three days Big Brother will be sending in a number of distractions to try and get the attention of our housemates.

But in order to pass, the housemates must not react in anyway. Reactions include anything from pointing, laughing, gasping, gawping, flinching, closing eyes, smirking and running away.

So far today Big Brother has done everything to grab the attention of the housemates. First, to set the wheels in motion, a sexy postman delivered the news about the rules of the task. To the sound of Leave Your Hat On the postman proceeded to strip and rub baby oil on himself as the shocked housemates tried to distract themselves by making small talk and heading into the Garden

Next, housemates were treated to a rendition of Amarillo around the house by a brass band, Ben was greeted with his friend, David, in the toilet and Mario went for a chat with Big Brother only to discover his grandfather dressed as Santa Claus sitting in the Diary Room chair. For good measure Big Brother also sent in a couple of gorillas to try and prompt the housemates into some kind of reaction.