Sources have suggested that Katie Price had fully intended to dump Alex Reid as soon as he left the Celebrity Big Brother house, until she realised that he could be worth big money to her.

Having never expected Alex to win the TV show, Katie reportedly told his parents two weeks ago that she was breaking up with him. The News Of The World claims that Katie only changed her mind when she realised that Alex may actually finish well.

A source told the newspaper:

“It’s been carefully calculated. She’s plotted with Alex’s advisors over the last week. She wants to make us much money as possible and knows she needs to exploit her relationship with Alex to do that.

“An engagement story is due in weeks, as that’ll make her the most money. It’s an awful way to think.”

“We all know she was planning to get rid of him in the early days because she’d spoken to us and his parents about it.

“Then she saw Alex becoming popular and her tone started changing in her conversations.

“Everyone close to Alex can see right through it. But he’ll never be told when it comes to her.”

But don’t expect a wedding any time soon, because the insider insists that Katie will bail as soon as she’s met her needs.

“She is only back with Alex because he’s popular now and she knows she can make money from it. This romance won’t last and a wedding will never happen.”