Ulrika Jonsson is rumoured to be the highest paid celebrity ever to appear on Big Brother, commanding a huge £175,000 fee.

The show kicks off this Friday night on Channel 4 and BB bosses are said to be hoping that Ulrika will tell all about her high profile relationships with stars like former England manager Sven Goran-Eriksson, TV presenter John Leslie and footballer Stan Collymore.

If figures leaked to the Daily Mail are anything to go by, Jonsson is being paid way more than her fellow housemates, the worst-paid is rumoured to be Ben Adams, formerly of the boy band A1, who will earn £20,000.

After Miss Jonsson, the next highly-paid is said to be glamour model Lucy Pinder, who is thought to be earning £150,000.

The actor Verne Troyer (mini me) will receive £136,000 and La Toya Jackson will get £100,000.

Former Sugababes singer Mutya Buena and former Word host Terry Christian, are said to be earning between £50,000 and £75,000 each.

Liberty X singer Michelle Heaton is to get £60,000 whilst Shameless actress Tina Malone and rapper Coolio, will receive £30,000 each for the series.