James Hewitt has revealed that he has turned down the chance to appear on ITV’s I’m A Celebrity a number of times.

Hewitt didn’t used to be so shy and has previously starred in Celebrity X Factor, The Games on Channel 4 and Channel Five’s Back To Reality.

But Hewitt, now lives a bar in Marbella and told The Daily Telegraph: “They keep asking me to do I’m A Celebrity… Get Me Out Of Here! It’s good money – £70,000 they’ve offered – but the club is my priority now.”

He said: “I see no point in being famous unless you are an MP, an artist, actress or a member of the royal family. The is a point to being rich, of course, but I’m happy with who I am. I think I am genuinely a good person and I have analysed myself in depth.”