We don’t know why we’re surprised, it’s not like he hasn’t done it before, but it’s been revealed this morning that Simon Cowell has dropped the Loveable Rogues from his record label.
The band, consisting of Eddie Brett, Sonny Jay Muharrem and Te Qhairo Eugene, rose to fame after reaching the final of the sixth series of Britain’s Got Talent in 2012. The group finished in fourth place and went on to ink a £500,000 deal with SYCO. They later released a single which broke the top ten in the UK singles chart.
However the lads will now be looking for a new home for their music it’s been reported, as insiders told The Sun that Cowell has pulled the plug and failed to renew their deal with his Sony owned company.
A source said:
“Loveable Rogues are a decent bunch of lads but they just haven’t had the impact that everyone hoped.
“After the dust settled from BGT, the public just didn’t seem to care for them any more. They had a good crack at it and you can’t say the record label hasn’t done their best to promote them.
“But sometimes you’ve just got to make tough decisions. There’s no point throwing good money after bad. The moment has passed.”
In late 2012, the band released a free mixtape through their Soundcloud channel. The collection of songs was released as a free download and was called ‘First Things First’.
They released their first proper single What A Night, in February and the song peaked at number nine in the UK charts.
The group appeared as the support act on Olly Murs’ 2013 Right Place Right Time arena tour, which included two sold-out hometown shows at London’s The O2 Arena.
It’s not the first time Simon Cowell has dropped acts from SYCO, as many former stars from his shows have been forced to find new deals after he lost faith in their selling power.
Former X Factor winners Joe McElderry, Shayne Ward, Steve Brookstein and Leon Jackson have all parted ways with the company in the past, as has Britain’s Got Talent star Paul Potts.
What do you think of the news? Are you a Loveable Rogues fan? Leave your comments below….