The people behind Britain’s Next Top Model, have decided to run a talent search with a twist. For their new series, they will be searching for six older models to compete for modeling jobs.

Producer Marty Redman of Thumbs Up Productions told The Sun: “It feels like older women have been getting some stick recently with the ageism rows over Arlene Phillips and newsreaders.

“We think it’s time to remind people women can be fab at 40 – look at Carla Bruni, Cindy Crawford or Yasmin Le Bon.”

He said the show would be less bitchy than Top Model, adding: “It will be more of a makeover show with constructive criticism. We probably won’t get models slagging each other off.”