Coleen’s Real Women On ITV1

Coleen McLoughlin

Coleen McLoughlin has been set the challenge of a lifetime…to find naturally beautiful women to be the face of eight major brands in her brand new series, Coleen’s Real Women.

In each episode, Coleen, the nation’s favourite girl next door, will scour the streets of Britain in search of real women to win eight high profile modelling assignments. These will be genuine jobs but with one major difference – all the women Coleen selects are amateurs, all professional models will be barred.

At the beginning of each show, Coleen will be given a brief from the brand. She then sets out on a scouting mission and holds open castings to find girls she thinks will not only fit the brief but could win the campaign over and above professional models.

To help her find these girls, Coleen enlists fashion industry expert Camilla Johnson-Hill to help her match the right girl to the right campaign.

So long as their look and personality fits the brief and the girls take a great picture they could be in the running to become the face of a major brand.

Once a shortlist has been pulled together, Coleen and her expert team will give the potentials a make-over, taking them from their everyday girl-on-the-street image into top models.

Each of the finalists will build up a portfolio under Coleen and Camilla’s watchful eye and then they will go off for their final casting at the brand HQ, where they face their competition for the first time, a roomful of experienced, professional industry models.

The clients reach a decision and announce who will front their campaign.

Will Coleen be successful in her quest to get ‘real women’ into advertising?

Episode one sees Coleen making a bid to find a real woman to be the new legs of Pretty Polly tights. The three real women hoping to win the campaign in this epsiode are Sasha Parker, 23, Charlotte McCabe, 19 and Sadie Kharbanda, 26.

Explaining her reasons for taking in the show, Coleen says: “I am an ordinary girl. I haven’t got the figure of the typical models on the catwalk. People always come up to me and say, ‘Oh, you’re just like one of us.’ There are things that I dislike about my body.

“There’s no reason that other women can’t have the same opportunities that I’ve had. If I can get one of these companies to use a girl that isn’t a typical model then I’ve achieved what I’ve set out to do.”

Thursday 31 January 2008 9:00pm – 10:00pm on ITV2.

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22 responses to “Coleen’s Real Women On ITV1”

  1. Trudy says:

    Looking forward to watching this as I like Coleen. She does not dress up in designer clothes, high heels and over the top make-up to just going shopping, she acts ordinary. Hope it is a success for her, currently reading her book which she says is about her not her life story as she has only just started her life.

  2. kadinkski says:

    I don’t understand the point of this program. The three people she selected were size 10 models. Surely that just reinforces the stereotypes that the program ostensibly tries to dispel. Colleen “i don’t care if you’re size 18″ McCullogh is a money-grubbing, dim-witted, hypocritical slapper that really does care if you are size 18. I mean seriously, whats the point? YAWN.

  3. robert says:

    When is there to be a repeat of Coleen’s programme

  4. Steve says:

    What was the song in the credit’s at the end of this show? I need to know asap. Thanks.

  5. savannah says:

    i really want to be a model and i dont no how to go about it how do i apply?
    and anyone who does not agree with her show don’t watch!!!!
    stop being sour because you are not on the show!!!!!
    HATERZ!

  6. Natalie says:

    I think this show is fab. I ahve watched the past 2 episodes and really enjoyed them both!
    kadinkski – if you ahd so much as half a brain yourself, you might realise that she doesn’t care what size you are, hence the size 16 girls in the Avon campaign. If she turned up to a casting for a sports wear model with a size 18 girl, she would get laughed out of the room. It has to be realistic…otherwise what is the point! And to be honest, the girls she puts in ARE normal women Sasha was a 12-14, the girl who won Avon was too small to be a ‘REAL’ model. I would suggest that before you start droning on as you have, get your facts right!

  7. lauren says:

    I think that the show is really good. whish i was the girl who had been picked for the avon cataloge.
    I would really love to become a model, but i dont even know where you would start. where do you go to even get your portfolio done??

  8. Natalie says:

    I think you usually have to pay for a portfolio but if you spoke to somewhere like Olan Mills, they might be able to point you in the right direction?

  9. stacey scannell says:

    I’ve only just started watching the show and I love what Coleen is doing.
    It’s fantastic to see real women, what ever, “size” and, “height” to be getting the chance to have a lovely portfolio provided, also the opportunity to even get through the doors, for a modelling interview and in some cases even getting the job, for example, “Avon campaign!”

    And the girl Stacy H, who missed out for the swim wear, but got a call back for a dance shoot!

    Like most women, if I had the opportunity to go for this programme when they advertised it, looking for real women, I would of gone for the auditions my self, bit gutted that I missed out!
    I’m really enjoying watching it and I hope to see more!

  10. katie hunt says:

    i would realy love t be a model but do know how t go about it please help. by the way coleen i love the show. xxxx

  11. Gina Anderson says:

    Hey Coleen, i love your show :)

    My dream is to prove to myself that i can one day become a model.Or at least give it my best attempt.
    I may not be model material but theres no harm in trying, right?

    I’m about 5ft 1, a size 10-12, and have strawberry blonde hair.

    My only worry is that all the models i have seen are brunettes or blondes? Why have i not seen and with red hair?

    I am who i am and will not change or pretend to be someone i’m not.

    Can you help me please? Any advice or guidence would be much appreciated.

    Thanks! x

  12. LOUISE HORNE says:

    ALL MY FRIENDS WATCH IT. FAB PROGRAM, COLEENS BRILLIANT!! I HAVE ENTERED FOR 2008!!.

  13. jodie tolhurst says:

    How do i apply someone????

  14. sarah says:

    how do i apply???:):):):)

  15. Jodie Phillips says:

    How do you apply??? thanks x

  16. stefanie walters says:

    to coleen i would love to be on your next tv show, i have had two children and have got few flaws ,i am a 34d bust size 10 and 12 and would love to model under wear for us bigger girls

  17. eliana says:

    How do I apply?? thanks

  18. melissa says:

    how do i apply ?

  19. linda thorne says:

    hi,

    how do you apply for the show? i want to up load a photo to see if i have what it takes. im not your average girl, i maybe of a smaller size but my bust stop me from modeling at a 28GG.

  20. becki says:

    i lv the show i always watch it im 5′10 witch is the height of models and 34dd:)

  21. emma says:

    hi! like thousands sayin the same! but how the hell do i get more info on this?x please help! not been big headed but i no given the chance i no i would win 1 of the campanes and make colene dead prowed! thanks emma bxxxx

  22. jodie crowe says:

    hi, i would like to apply to be on your show,i think i have what it takes to be a model and would love to be given the chance. thank you.