The Yorkshire Post reports:

IT’S an invention that will have parents breathing sighs of relief.
A Yorkshire couple have developed a disposable potty which they believe will make long car journeys or walks with small children a little easier if nature calls.

David and Maree Macey have launched a company, Poteez, to market their product of the same name.
The pair are to appear on Sky’s new show The Big Idea to pitch their idea to a panel of potential funders.

The programme is presented by Ruth Badger who was runner-up on BBC2 series The Apprentice, which saw a group of would-be business executives compete for a job running one of tycoon Sir Alan Sugar’s businesses.

Mr Macey, 37, came up with the idea because his wife, who was born with the degenerative disease Spondyloepemetaphaseal Dysplasia, struggled to wash her daughter Thalia’s potty because it was hard for her to bend over.
The husband and wife team, who live in Boston Spa in West Yorkshire and run their company at the Thorp Arch Estate near Wetherby, have applied for a patent for their invention.

Mrs Macey, 32, said: “When David and I went to look for a disposable potty there was nothing available except a device with a disposable plastic bag which we thought sent out the wrong message to small children. David likes making items from cardboard and he made the first Poteez. We have had some trial products properly manufactured and research we commissioned has shown that there is real demand for a product of this kind.

“Poteez is truly disposable. It comes in attractive designs to appeal to little children and is even made from recycled cardboard. You can use it, seal it and then simply put it in the bin. It is ideal for long car journeys, holidays or even when going out for a walk.”

The couple hope to run Poteez alongside their packaging business Innovacorr.