This summer budding entrepreneurs will be fighting it out to win backing of one Britain’s best known business gurus, as Peter Jones puts his money and reputation on the line in Tycoon on ITV1.
Before the age of 40, Peter Jones had built a £200 million business empire made up of businesses ranging from telecoms, leisure and property to publishing and media. In Tycoon he will invest both his money and expertise in businesses he believes have the potential to make big money - and to make it fast.
“I believe Britain is an innovative and entrepreneurial nation at heart, but we don’t do enough in this country to nurture talented people and help them turn their business dreams into reality,” says Peter.
“Tycoon is about finding Britain’s next big business success story. I will be putting my own money and reputation squarely on the line and I don’t care whether you are 17 or 70, so long as you can prove you have the passion to work with me to take your idea from zero to something special as quickly as possible.
“This is for anyone that has dreamt of running their own business. We’ve heard of the American Dream - this is the British Dream.”
Layla Smith, ITV’s Controller of Alternative Programming, said: “Tycoon is an incredibly exciting project for ITV, and we’re delighted to be working with Peter Jones.”
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