Phew! I’m just back from a whirlwind trip to the Grease Is The Word launch party in London.
Those guys at ITV know how to throw a party – from the pink carpet outside the venue as I arrived to the T-shaped stage, everything was Grease-themed from the get-go. Even the London Eye has been coloured pink for the event (and will remain pink for the next few days).
The Preview
We were treated to previews of the auditions and the ITV2 show, Greased Lightnin’. If you’re a fan of The X-Factor, you’re going to love GITW (yes, I had to shorten it!).
All the golden elements of reality TV contestants are here: complete wackos, talented unknowns and…drumroll…. a failed 90’s pop star hoping for a career comeback. That brings back memories of Peter Andre and Andy Scott-Lee and the cast of Re-born In The USA… We love 90’s pop stars – we were there first time round!
The ITV2 aftershow, Greased Lightnin’ looks set to be a lot of fun as well, providing the usual opportunities to get closer to the contestants and find out more about them.
Judges and Presenters
After a few drinks, the presenters (Zoe Ball and Holly Willoughby) and three of the judges (David Ian, David Gest and Sinitta) were brought on stage for a Q&A session. Holly looks much cuter in the flesh, by the way.
David Ian came across as very business-like. He said “We’re looking for Danny and Sandy for the live show and rehearsals will start immediately after the final.” He also revealed that they are auditioning for the rest of the cast simultaneously, and that some auditionees who didn’t make the show are being considered for other roles. So there may be more than a few unknowns in the final stage show which will be opening at the Piccadilly in August
When asked if he was worried about GITW going head-to-head with the BBC’s Any Dream Will Do, David replied that he thought it was fantastic for the theatre industry that there are two primetime shows centred on casting for West End shows.
David Gest thinks that Grease has stronger songs than Joseph, and will triumph because it’s more popular.
Judge Rivalry
Expect tensions between David Ian and David Gest (who’s swiftly being renamed DG). I’m not sure how authentic the verbal sparring is between the two, but a few insults were traded on the night!
It looks like Sinitta is taking the role of ‘fair’ judge. She said that she thinks David Ian is the toughest judge, but from what I saw, David Gest was being the most blunt a la Cowell.
Having said that, if I’m A Celebrity turned David Gest into a household name, his role as a judge in GITW will seal the deal. The entire room was guffawing at some of his comments to awful auditionees.
The Grand Finale
To finish off the launch, there was a performance of songs from Grease by the cast of the West End show, including Hayley Evett of Pop Idol fame as Sandy. A very nice end to an exciting evening, and thanks to the nice folks at ITV for inviting us along!