The Voice needs at least 10 million viewers to tune in!

The Voice is one of the BBC’s most expensive projects ever, and has been estimated to cost £11million a year to make.

That equates to a cost of around £500,000 per hour long episode, and a show insider told the Daily Mail that behind the scenes, there are some Def Con Brown alerts going around the corporation.

The source said, “If it doesn’t get more than ten million viewers, as Call The Midwife did, then it’s nothing short of an expensive disaster.”

And of course, also launching on Saturday night is Britain’s Got Talent 2012, and though originally it looked like both shows would air simultaneously, after complaints from viewers angry at being used in what amounted to a peeing contest, the shows will now overlap by only 20 minutes…

The Voice debuts at 7pm on BBC1, and BGT begins at 8pm over on ITV.

Another insider said, “Simon’s view is that they [the BBC] started this war by paying so much money for The Voice in the first place, and we should be throwing everything possible at it to kill it off.”

Which one will you watch as it airs and which will you record?

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