Despite his £1 million recording contract and his various advertising campaigns, X Factor winner Shayne Ward insists that he is still strapped for cash. So strapped that he would even strip off if he was being paid enough.

The 21-year-old said: “People think I’m loaded but it’s not true. The record contract is worth �1m but I pay all the expenses. So I have to work my backside off to get any money.”

Asked about stripping off, he said: “A naked photoshoot? Yeah! Why not? If it was done tastefully it could be quite funny. But I don’t know what my mum would say.”