Simon Cowell is determined to make X Factor 2007 the biggest and best show yet, and has revealed that he wants the show to move to a new glitzier set.

Simon told Britain’s Daily Star newspaper: “I have always made a conscious effort at the end of every season to try to make the new show better than the last one.

“Last year ITV gave us another £1m so we could have a wonderful new set. But this year I would like to get a few more people on the stage and get bigger premises.”

First on Cowell’s list are Elstree TV Studios in Hertfordshire, home to ‘Big Brother’, ‘Dancing on Ice’ and ‘Who Wants to be a Millionaire?’.