Major stars and their routines don’t come cheap, as The Mirror has revealed that Cheryl Cole’s record label recently shelled out £65,000 for her routine on The X Factor. Alexandra Burke’s wasn’t much cheaper at £60,000 and Bon Jovi’s label paid £30,000 for theirs.

An insider told The Mirror: “The performers have to pay for their own productions costs and it’s a small fortune.

“The money is spent on hiring dancers, costumes, extra lighting and lasers and any other special effects they may require. For example, JLS had to bring in special risers to raise the front of the stage while Cheryl and Alexandra had lots of dancers and Westlife had an amazing light show.

“The labels are more than happy to cover the costs as it means their acts are getting exposure to audiences in their millions. Let’s be honest, where else could Bon Jovi be exposed to almost 16 million viewers on a rainy Sunday night in November?”