ITV2 will air a one hour fly on the wall documentary following X Factor runner up Olly Murs as he tries to storm the UK charts.

The show will be financed by Simon Cowell’s record company Sony, who have put forward more than £100,000 for production costs.

The TV special will most likely coincide with the launch of The X Factor on ITV1 next month and also with the release of Murs first single ‘Please Don’t Let Me Go’, which is also due to be released in August.

A source told The Sun: “Sony really want Olly to be a success so they have funded a documentary about him for ITV2.

“The idea is for fans to get to know the real Olly so, hopefully, they will buy his album.”